Commercial and industrial photographers in in Zamil Ladders take pictures for adverts, merchandising and product placement. Commercial photography is very important for businesses that want to add brand value to their products. The pictures can also be used by company in brochures, leaflets and cafe or hotel menus. The main purpose of industrial or commercial photography is to promote and sell a company’s product. Through photography, a product can have a larger impact on the targeted audience which in turn can benefit a company in sales. Industrial photographers in in Zamil Ladders are mainly hired to depict and showcase the production process, products, equipment, work organization and the culture of the enterprise.