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SOFT FIXING TRADING L.L.C, started its journey in 2000, and has been maintaining its growth upward since then.

In a competitive market like Dubai, where the lion part of the countries development is concentrated on construction fields, we could create our own space and name among the suppliers of Building Materials…the wide spread retail network and a well maintained customer relationship have helped us to made it possible.

Our range of products comprises of World class brands, mostly importing directly from the manufacturer enables us to satisfy the needs of our customer fully and timely. The depth in verity allows us our customers to choose the best and suitable products for their needs within a flash…

Our sales team, vastly skilled and experts, work as two divisions – Project & Trade - who have deep knowledge in our product range, are always ready to work for our customers to find out the finest solution for their needs. Their professionalism and dedication they possessed let them to up-date about the cutting edge technologies and latest models and brands in the field…